ETR: Protecting Your Assets

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August 7, 2009 - Issue #2741

The Most Powerful Asset Protection Tool in the World By Charles Newcastle What's Hot Now! Internet Marketing Genius Turned Chicken Farmer. When you do business online – and do it well – you're free to do whatever you want with your time. One Internet marketing genius we know helped build a $275 million Internet empire - and used his newfound freedom to raise chickens on his own organic farm. You may think this guy is crazy… but surely you'll want to know how he made his money… "This year I claimed $134,408 on my income tax return – all from copywriting!" What do a retired engineer, a ballroom dance instructor, and a grocery store clerk have in common? They all radically increased their incomes – while working less – within months of discovering they could write sales letter. Hear their amazing stories here… *Advertisement* "As of today my account stands at approximately $123,500...". That's the amount novice trader K.N. made in six months, according to bestselling author Keith Cotteril. And, he says, Terry Hodgkinson racked up more than $2,700 in clear profit in his first seven days alone. These are just two of the dozen people who he mentioned have profited from a new software trading program from Agora's U.K. partners. You can read their stories here… Today's Word to the Wise: Abstruse The wealthiest families in the world utilize a powerful legal tool to protect their assets. More important, it can be used by people who are in the process of building wealth. People like you. The tool is called transference. In particular, "risk transference." Risk transference: 1. Identifies the risk of incurring a loss. 2. Measures the risk. 3. Assigns part of the risk (typically the riskiest part) to a third party. When you buy a car, you insure it against loss due to an accident. In this case, you are transferring the risk to the insurance company. When you incorporate a business, you transfer your liability to a separate entity. If, for example, you're a plumber, this means your personal assets would not be at risk if, say, you dropped a heavy pipe on someone and they filed a lawsuit or lien against you. As a homeowner, you could transfer the risk of losing your home by placing it into a living trust. This gives you an additional level of protection - above and beyond your homeowner's insurance. For example, if a neighbor were critically injured by a rock thrown by your lawnmower, they could sue you. And your personal assets could be at risk. But if your property were in a living trust... Find out exactly how you can protect yourself – and your wealth – from risk here.

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